What is SEO?

Search Engine Optimization (SEO) is the art of making your website as “findable” as possible for the search engines – and ultimately for your prospects. For example, let’s say you own an interior design business in Boston. Your prospects are likely searching for such terms as “interior design Boston” in Google or Yahoo. Good SEO increases the chances of your site showing up in Google's or Yahoo’s search results. 

Effective SEO has many components. One of those components is having “keyword rich” content throughout your website.

My approach

I believe in the powers of SEO – but I strongly believe it’s not just about SEO. A million people can land on your site, but without engaging content, they’ll be gone as quickly as they arrived.

My priority is to 1) write compelling text that 2) also happens to be keyword rich.

I seamlessly weave keywords into your site to make sure it impacts the search engines as well as your reader. I do this elegantly, not obnoxiously. The keywords will be there, but your reader won’t even notice.

Have you ever been on a site that is jam-packed with uncomfortable keywords? A site that doesn’t seem to do anything besides list cities and repeat the name or type of business over and over?

I won’t do this. I find a perfect balance in keyword integration.

This means engaged customers, attracted search engines, and happy you.

Need friendly, interesting, SEO-effective copy that makes your readers say “wow”? Call or email me today for a free 30-minute consultation.  

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